Lady Boss Club: how an entrepreneur can understand PR

A meeting was held in the format of a business dinner  Lady Boss Clubmon the topic “How an entrepreneur can understand PR: step-by-step instructions”. The guest and speaker of this event was an expert in the field of PRmLyubov Mochalova.

Lyubov Mochalova – is a successful PR specialist who has worked with the country’s most powerful businesses. Her professional experience includes working in the Verkhovna Rada of Ukraine, Ernst & Young Corporation, leading the European Software Engineering Association as CEO, and collaborating with well-known personalities and media projects.

During the meeting  Lyubov Mochalova revealed some important aspects of PR and shared practical advice with the participants 
Lady Boss Club. Lyubov emphasized that PR  is an art that requires a careful approach and study of the specifics of each project. She spoke about the importance of adapting PR strategies to the needs and goals of a particular company or individual.

Liubov also emphasized that measuring PR effectiveness should be based on qualitative indicators, such as creating a positive image, attracting the target audience, and increasing customer loyalty.

The meeting was attended: Kateryna Sheremet , Kateryna Liventsova, owner of TikTok Agency and partner of the club, Yana Kovaleva, co-owner of Emmelie delage, Irina Golka – owner of the VIPMALUK store, Anastasia Opanasiuk – co-owner of the Interdisciplinary Dental Center Y.V. Opanasyuk National University”, Lyubov Mochalova, Alyona Stefan – business consultant and CEO  Lady Boss Club, Yana Sesyakina – is a designer and architect,Anna Dovgopol – owner of Angel’sShop, Anastasia Yermakova, Kateryna Vykhrystiuk – owner of a coding studio Ketty Sweet, Svitlana Kolesnyk, Natalia Shehda-Danyliv, Lilia Svyrydova  – sexologist, co-owner of the online academy, Yulia Vyhivska–  Insta-marketer and partner of the of the club.

Photo: press service