Charity collaboration: INRO and artist Lilit Sargsyan
A full-scale war affects all areas of our lives: people, animals, and even plants suffer. Last year, during the blackouts, the Botanical Garden named after M. V. Kovalevsky was the site of a concert. Hryshka 500 species of flowers died due to sharp temperature changes and lack of electricity in the greenhouses.
Perfume and cosmetics brand INRO has teamed up with Ukrainian artist Lilit Sargsyan in a charity collaboration to help restore a floral collection. Together, they created aroma diffusers and candles dedicated to flowers that have suffered because of the war. The main fragrances were exotic plumeria, magnolia, azalea and camellia. The artist depicted these plants in watercolor on the packaging.
“The main idea of the collection is to bring the atmosphere of a blooming garden to your office, home, workshop, beauty salon or any other location. Each bottle of aromatic liquid or natural soy candle is filled with pleasant and long-familiar aromas of flowers that seem to be preserved inside. Of course, it was important for us to join the charity project to take care of our beloved Botanical Garden and help restore it,” say Olga and Volodymyr Sayenko, founders of INRO.
Flowers have their own meaning in different cultures around the world. For example, in Buddhist plumeria symbolizes immortality, and in Mayan culture it symbolizes life and birth. The magnolia, one of the oldest plants on Earth, is a symbol of purity, beauty, dignity, love, camellia is a symbol of happiness and longevity, and azalea represents wealth and prosperity.
“The flowers that I depict on my canvases give me the strength to live and bloom in spite of everything. They save people in the most difficult moments of life. We live in times when saving is a necessity. We are not able to save everyone and everything, but each of us can choose something without which our life loses its meaning. For me, it is art, the aesthetics of everyday life and flowers. I want the flowers I paint to save the flowers of the National Botanical Garden, which suffered during the winter blackouts,” comments artist Lilit Sargsyan.
All the profits from the sale of the collection will be donated to the Botanical Garden for the restoration of plants – magnolias, azaleas, orchids, apple and birch trees, junipers, yews, and rare bulbous plants.
Photo: press service