Ukrainian designers will present their collections in Berlin
On January 17-19, Ukrainian designers will present collections at the PREMIUM Berlin fashion trade show. The event will be held within the second international season of Ukrainian Fashion Week. In particular, the brands AISENBERG, 91LAB, OVERALL, FINCH, CHERESHNIVSKA, SHEEZEN, PRZHONSKAYA, VOROZHBYT&ZEMSKOVA, CHUPRINA and GRIE will take part in the shows.
“We look forward to showcasing Ukraine’s talented designers at PREMIUM in January,” comments Anita Thielmann, founder and managing partner of Premium Group. “Many brands participating in the exhibition have already been presented at Ukrainian Fashion Week and perfectly complement the portfolio of PREMIUM brands. Most Ukrainian brands are founded by women who show resilience, passion and courage and want to show their fashion to the world. The collections are as unique and diverse as the designers themselves”.
The concept of the space where Ukrainian designers will present their collections in January in Berlin was developed by the famous Ukrainian artist Roman Minin. His works have already been presented at many exhibitions around the world: in the USA, Belgium, Switzerland, Austria, Poland, France, Great Britain, Italy and Japan, as well as at Sotheby’s in London. The concept developed by Roman for UFW x PREMIUM in Berlin is based on the artist’s series “Optimism”.
“Ukrainian designers broadcast their optimism, vitality and resilience. This is especially symbolic now, when in the conditions of war, under shelling and the sound of air raids, they continue to create. And Ukrainian Fashion Week continues to support Ukrainian designers in the second international season,” says Iryna Danylevska, co-founder and CEO of Ukrainian Fashion Week.
The partner of Ukrainian Fashion Week at PREMIUM Berlin was SASHKA project agency (Germany).
Photo: 91LAB