Giorgio Armani will publish a book about flowers

The publication of the book Armani/Fiori by the famous Italian designer Giorgio Armani, dedicated to his work on floral arrangements, is an important step in expanding the world of the Armani brand in a new direction. The book, which examines the creation of the Armani/Fiori floral boutique and its impact on the brand’s image, promises to be a fascinating look at the beauty of flowers through the lens of fashion and design.

Over the twenty years of Armani’s floristic activity, Armani / Fiori has become not only a symbol of luxury, but also the embodiment of harmony and beauty of nature. This book will allow readers to deepen their understanding of the process of creating floral arrangements that takes place within the brand.

Emphasizing the harmony of shapes and colors, as well as uniting nature and culture, Armani / Fiori reflects Giorgio Armani’s creative approach and his unwavering desire to create beauty that touches the heart and soul. The book will not only tell the story of Armani / Fiori, but will also become a source of inspiration for those who appreciate the aesthetics and beauty of flowers.

This book marks another important step in the development of the Giorgio Armani brand and further emphasizes his contribution to the world of fashion, design and now floristry.

Photo: Armani